Joanna Reynolds is the Community Manager for Made in NYC at the Pratt Center working to support and increase awareness of New York City’s manufacturers. The Made in NYC initiative aims to provide marketing and advertising assistance to individual NYC manufacturers to improve their marketing capacity. She focuses on increasing public awareness of MINYC, expanding services and growing engagement with consumers and businesses.
Prior to joining the Pratt Center, Joanna worked as Field Marketing Specialist at Zipcar focusing on strategic local partnerships and new member acquisition for half of the Tri State Region. She started her career at the Myrtle Avenue Brooklyn Partnership working on local public art and neighborhood revitalization initiatives. It was at Myrtle Avenue where she was connected with AFROPUNK and went on to organize and manage the artist market for the Brooklyn based AFROPUNK Festival for many years. She also worked at the Low Income Investment Fund on their Healthy Food and Healthy Communities initiative which funded healthy food development in New York State. Joanna has a Master’s degree in Urban Planning from NYU’s Robert F. Wagner Graduate School for Public Service and a B.A. in Sustainable Urban Development & Studio Arts from the University of Rochester.